Comparison
Editkraft vs. Wix Studio
Wix Studio and Editkraft answer the same client request — 'I want to edit my website myself' — from opposite directions. Wix Studio is an all-in-one platform: you design in its visual builder and the site runs on Wix hosting. Editkraft assumes the opposite: the website is code you write — Next.js on Vercel, content in your client's Supabase — and only the editing is added on top. The real question is not which tool is better, but whether your websites are built in a builder or in code.
| Editkraft | Wix Studio | |
|---|---|---|
| What it is | An editing layer for Next.js websites you build in code: hosted studio, open-source renderer, storage in your client's Supabase. | An all-in-one agency platform: visual builder, hosting, CMS, e-commerce and marketing tools in one closed system. |
| Who builds the site | You, in code — your own React components, your repo, your workflow (including AI tools like Claude Code). | You, in Wix's visual builder — fast and polished, within the platform's constraints; custom code via Velo. |
| Where the site runs | On your own Vercel account; the content lives in your client's Supabase. | Exclusively on Wix hosting — Wix Studio sites cannot be exported or self-hosted. |
| Ownership & portability | Renderer is open source (MIT) and the content is in your client's database — leave anytime, the website keeps running. | Design and content live inside Wix; moving away means rebuilding the site on another stack. |
| Client editing | Hosted studio with roles (owner, admin, editor) and an audit log — clients edit text, images and blocks. | Built in: clients get access with granular permissions and edit directly on the platform. |
| Pricing model | Flat per website: one site free, Pro at €12/month — the site itself runs on your Vercel/Supabase accounts. | Per-site plans from roughly $19 to $159/month (as of 2026), which include hosting — plus e-commerce tiers where needed. |
| E-commerce & extras | Nothing built in — your Next.js project integrates whatever you choose (Stripe, Shopify, custom). | Built in: online store, bookings, invoicing, email marketing — the all-in-one promise is real. |
Choose Wix Studio if …
- you don't want a code stack at all — design, hosting and maintenance should live in one platform,
- your clients need shop, bookings or marketing tools out of the box,
- you deliver many standardized marketing sites fast and platform lock-in is an acceptable trade.
Choose Editkraft if …
- your websites are code and should stay code: Next.js, your components, your Git history, your hosting,
- your clients own their stack — content in their Supabase, site on Vercel, no platform they can't leave,
- you want builder-style client editing without giving up the way you already build websites.
Not either/or: combining Editkraft with Wix Headless
Editkraft and Wix can also work together. Wix Headless exposes Wix's business backends — Wix Stores, Bookings, Events and CMS collections — as APIs and SDKs for a frontend you build yourself, including Next.js. In that setup the two stop competing: your Next.js site uses Editkraft so clients edit text and images inline, while Wix Headless keeps powering e-commerce and structured content behind it. You build in code, and your clients keep the Wix business tools they already run.
If you build inside Wix Studio today and it serves your clients well, Editkraft won't argue with that — it can't replace a builder, and it doesn't try. Editkraft exists for the other kind of agency: the one that builds in code and refused the builder trade-off until now.